Learn how a business actually runs. Then run one.
Live, hands-on programs in AI, Zoho, sales, finance, marketing and business systems, for students, career switchers and working professionals. Taught by practitioners who run these functions for clients every week.
Same trainers. Your depth, your schedule.
Start with a two-evening workshop, go deep with a 4–12 week course, or bring the whole team into a classroom day. Every public program comes as Learn Only or Learn + Certificate.
Programs people start with.
DATA & AIAI at Work: ChatGPT, Claude & Gemini for Professionals
A personal AI workflow and your own AI-use rules
SALES & CRMZoho CRM + AI Agents: Build Your First Sales CRM with Zia
A live CRM with AI agents working your pipeline
DATA & AIAI Agents for Everyone: Build Your First AI Agent (No-Code)
A deployed agent doing one real job for you
What every business does, that college never taught you.
From a two-person agency to a listed firm, every company runs on the same eight functions. Each Didin program teaches one or more of them, then the system that runs it.
How customers are found
Leads, sources, funnels and why a CRM exists.
How deals close
Pipeline stages, follow-ups and a forecast a manager trusts.
How money moves
Quotes, invoices, GST, receivables and a P&L you can read.
How customers are kept
Tickets, SLAs and a help desk across email, chat and WhatsApp.
How decisions get made
The numbers that matter, cleaned with AI, on a dashboard.
How AI fits a workday
Drafting, summarising and automating, with guardrails.
How work gets done
Processes, hand-offs and SOPs the tools enforce.
How a business grows
Ads, referrals and retention measured to cost per customer.
From sign-up to something you built.
Everything runs: sessions, recordings, homework and your certificate.
Pick and enroll
Choose a program and Learn Only or Learn + Certificate.
Learn live
Small cohort, practitioner on screen, your own trial or work account.
Build it
Homework and a live project reviewed before the next session.
Get certified
Didin certificate on completed work, plus vendor exam registration help.
